Good Company specializes in developing and executing innovative business strategies that deliver positive social impact. With over 15 years professional experience in cause-related marketing strategy, strategic alliances, media partnerships, sponsorship development, public relations outreach, retail and consumer product development, licensing, brand identity and business development in both the for- and non-profit sectors, Good Company is uniquely positioned to its clients achieve cause marketing, partnership and business goals.
Good Company’s client promise is to deliver innovative ideas and strategies that have a positive impact and support corporate social responsibility. Our goal is to bring good companies together to do good things in the world by providing them with strategies and programs that leverage for-profit and non-profit assets that drive cause awareness, build brand equity and generate revenue.
We also think that there is much to be learned at the local level. Good Company considers the local activist, consumer and advocate first and then works backwards -- creating authentic sustainable relationships with brands that begin from the consumer perspective.
Good Company has both a local and national practice. We service accounts in local communities and at the national corporate level. The insight we garner from each practice makes us uniquely empathetic to corporate (CSR) and local needs and allows us to create national campaigns that support regional, local initiatives.
We want our clients to exude value for the greater good and for businesses to thrive so there is abundance for causes.
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